Climate Claims Without Data Are Just Noise
If your brand talks about “carbon neutrality” without measuring emissions properly, you’re not leading—you’re greenwashing.
At FairlyGreen.io, we help fashion brands walk the talk. Measuring greenhouse gas emissions—Scope 1, 2, and 3—is the first real step toward climate action.
Let’s break it down and show you how to get started.
What Are Scope 1, 2, and 3 Emissions?
Scope 1: Direct Emissions
These come from sources you own or control. Think factory fuel use, company vehicles, or on-site boilers.
Scope 2: Indirect Energy Emissions
These are from electricity, steam, heating, and cooling you purchase and use. Even if the emissions happen offsite, you’re still responsible.
Scope 3: Value Chain Emissions
This is the big one—often 90%+ of a fashion brand’s footprint. It includes:
- Raw material sourcing
- Manufacturing
- Shipping
- Product use and end-of-life
- Employee commuting
- Business travel
If you’re not measuring Scope 3, you’re not measuring reality.
Why It Matters in Fashion
- Regulations are tightening. New EU directives will soon require verified carbon reporting, especially for Scope 3.
- Retailers demand transparency. Major platforms like Zalando and Amazon are filtering for sustainability data.
- Consumers are skeptical. They want facts, not fluff.
Measurement isn’t optional anymore—it’s survival.
How FairlyGreen.io Makes It Easy
- Automated Scope 1 & 2 Tracking
We sync with utility bills and internal data to map your direct emissions fast. - Smart Scope 3 Mapping
Connect with your suppliers through our platform. No spreadsheets. Just live data collection across your value chain. - GHG Protocol-Compliant Tools
Every report we generate aligns with international standards like the GHG Protocol, CDP, and SBTi. - Real-Time Dashboards
Monitor emissions by product line, region, or factory. Find hotspots instantly.
How to Get Started Today
Step 1: Map your operations.
List factories, logistics partners, offices, and suppliers.
Step 2: Collect your Scope 1 & 2 data.
Pull energy use, fuel consumption, and refrigerants.
Step 3: Engage your suppliers.
Use FairlyGreen.io’s supplier module to request and standardize Scope 3 data.
Step 4: Analyze and act.
Use our dashboards to find your biggest carbon culprits. Then set reduction targets backed by data.
Case in Point: Mid-Tier Brand, Big Win
A mid-sized denim brand reduced total emissions by 28% in one year —just by switching raw materials and optimizing shipments.
They didn’t start big. They started smart.
Your First Move? Stop Guessing.
Fashion can’t afford fuzzy math. The brands that win in this new climate economy are the ones who measure better, act faster, and prove impact clearly.
Let us help you lead with data, not doubt.
FairlyGreen.io is the trusted emissions intelligence platform for fashion brands that take climate seriously.
